Mailing List

(Counts Subject to Change)
Pricing Effective Sept. 1, 2007

Who They Are
The DVM Newsmagazine subscriber list puts you in direct contact with veterinarians in private practice including small and large animal and mixed practices. Over 60% are in practices with 2 or more veterinarians on staff. These leading professionals treat a wide variety of species including canine, feline, avian, equine and food animals.

What They Buy
DVM readers are prime prospects for all veterinaryrelated
products and services including:
• Pharmaceuticals and biologicals
• Pet foods and supplies
• Laboratory and clinical equipment
• Practice management software
• Non-competitive periodicals, books, seminars
and conferences
• Financial, insurance, and other small business products and services

Why They Subscribe
When veterinarians want the latest news on the profession, they turn to Advanstar's DVM, The Newsmagazine of Veterinary Medicine. DVM is written with private practice veterinarians’ interests in mind, with special emphasis on easy-to-use, practical information. Editorial coverage includes:
• Timely, unbiased news reporting
• Comprehensive reports on new products and services
• Articles by recognized authorities on medical developments and leading-edge
techniques for surgery , diagnostics and related topics
• Meeting highlights, association news, and continuing education offerings
• Practice management, marketing and merchandising advice

Circulation Breakdown by Title/Status
Owner/Partner/Practicing Vet
Associate/Employee Vet
Other

EMAIL List

(Counts Subject to Change)
Pricing Effective Sept. 1, 2007

E-mail List Terms and Conditions:

1. All transmissions must be sent by Advanstar Communications' service provider.
2. In compliance with the CAN SPAM Act of 2003, Advanstar inserts a footer in all email messages to allow the email recipient to opt out of receiving future emails from Advanstar.
3. Advertisers must also include a link or email address within their message that allows recipients to opt out of any of the advertiser's future broadcasts.
4. Advertisers must supply Advanstar with a suppression file that includes all of their opt outs from previous broadcasts. Any of the opt outs contained on the advertiser's suppression file that match to Advanstar email addresses will be removed prior to transmission. If an advertiser does not have a suppression file, they must send Advanstar an email stating that fact.
5. The physical mailing address (no P.O. boxes) of the advertiser (sender) must appear in the message.
6. The email message can be text and HTML. Text must be provided as an attachment in a text format. The subject line may not exceed 50 characters. HTML messages must be sent as an htm or html attachment. All images must be housed on a Web site provided by the client. Always include a text message along with the HTML message to enable recipients who are unable to receive HTML to receive the message.
7. Within 48 to 72 hours of receipt of all required information, Advanstar will send your first test message. The final broadcast will be sent within two business days of receipt of your final approval.
8. Pricing based on net, error free emails delivered or minimum charge.
9. Prepayment is required for first time renters.
10. The list owner reserves the right to refuse any mailer or offer message.