Carissa Simmerman

800-225-4569 ext. 2655 | csimmerman@advanstar.com
24950 Country Club Blvd, Suite 200
North Olmsted, OH 44070
Direct Line: 440-891-2655, Fax: 440-891-2740

MA Logo

Mailing List

Available for Rental

169,591

$125/M

(Counts Subject to Change; Please call for current count)
Pricing Effective Sept. 15, 2009


Who They Are
Owners, managers and professional service technicians and mechanics of independent automotive service and repair shops (general and specialty), new car and truck dealer service departments and gasoline service stations.


What They Buy
Motor Age subscribers are prime prospects for a variety of automotive aftermarket products as well as small to mid-size business management offers including:

  • Shop tools, equipment and supplies
  • Automotive parts and accessories
  • General maintenance supplies
  • Technical training courses
  • Safety and human resource information
  • Office products and forms
  • Display systems and promotional products

Why They Subscribe
By spotlighting the latest in vehicle diagnostics, technical training and the day-to-day challenges faced by service dealers, Motor Age provides readers with the most valuable information tool around the shop. Coupled with industry news, management and new product information, subscribers consistently rely on Motor Age to deliver the most in-depth technical and business information available in the automotive service industry.

Circulation Breakdown by Job Title

Owner/Partner/President/Company Officer or Manager
Service Manager/Superintendent/Foreman
Mechanic/Technician/Repair Person

Circulation Breakdown by Business/Industry

General Automotive Service & Repair Shop
Specialty Automotive Repair Shop
Gasoline Service Station

 

 
Minimum Order
  • 5000 Names
List Source
Subscribers available are from a BPA
International audited publication

Telemarketing List
  • $185/M

Mail/Phone/E-Mail Lists
Combination Discounts Available
Call for Rates

Selections

  • Base Rate + $15/M
  • Job Title/Function
  • Business/Industry
  • Business Address
  • Geography
  • Certification
  • Gender
  • Max Per Site
  • All Other Selects $15/M-$25/M
Addressing/Format Options
E-mail File $40/flat
Mag Tape $35/flat
CD ROM $30/flat
Cheshire Labels NC
Peel & Stick Labels $10/M
Galley Printout $10/M
Key Codes $3/M
Splits $25 ea.
Barcoded Labels $6/M $30 min


Updating Cycle
Lists are updated quarterly. Please call for the most current counts.

Terms and Conditions
Rented for one time use only. Sample mailing piece required, subject to approval.

Cancellations
$10/M running charges plus $50 cancellation fee. List must be returned within 90 days or full rental charges apply.
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EMAIL List

Available for Rental

38,227

$400/M

(Counts Subject to Change; Please call for current count)
Pricing Effective Sept. 15, 2009

E-mail List Terms and Conditions:

  1. All transmissions must be sent by Advanstar Communications' service provider.
  2. In compliance with the CAN SPAM Act of 2003, Advanstar inserts a footer in all email messages to allow the email recipient to opt out of receiving future emails from Advanstar.
  3. Advertisers must also include a link or email address within their message that allows recipients to opt out of any of the advertiser's future broadcasts.
  4. Advertisers must supply Advanstar with a suppression file that includes all of their opt outs from previous broadcasts. Any of the opt outs contained on the advertiser's suppression file that match to Advanstar email addresses will be removed prior to transmission. If an advertiser does not have a suppression file, they must send Advanstar an email stating that fact.
  5. The physical mailing address (no P.O. boxes) of the advertiser (sender) must appear in the message.
  6. The email message can be text and HTML. Text must be provided as an attachment in a text format. The subject line may not exceed 50 characters. HTML messages must be sent as an htm or html attachment. All images must be housed on a Web site provided by the client. Always include a text message along with the HTML message to enable recipients who are unable to receive HTML to receive the message.
  7. Within 48 to 72 hours of receipt of all required information, Advanstar will send your first test message. The final broadcast will be sent within two business days of receipt of your final approval.
  8. Pricing based on net, error free emails delivered or minimum charge.
  9. Prepayment is required for first time renters.
  10. The list owner reserves the right to refuse any mailer or offer message.
 
Minimum Order
  • 3,000 Names

List Source
Subscribers available are from a BPA International audited publication


Mail/Phone/E-Mail List
Combination Discounts Available Call for Rates

Selections State

  • Base Rate + $15/M
  • Job Title/Function
  • Business/Industry
  • Business Address
  • Geography
  • Certification
  • Gender
  • Max Per Site
  • All Other Selects $15/M-$25/M

How to Rent an Advanstar E-Mail List
All orders must be in writing. Please mail, fax or e-mail a letter or purchase order with the following information:

  • Selections
  • Quantity of names requested
  • Test names and corresponding e-mail addresses
  • Target date you need the e-mail message sent
  • Sample of the e-mail message
  • Prepayment if requested for a first time renter
A signed e-mail list rental contract is required with each order before transmission.

Updating Cycle
Lists are updated quarterly. Please call for the most current counts.

Cancellations
A $150 cancellation fee applies if the broadcast is cancelled after delivery of the list to the service bureau and receipt of the approved message.

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List Detail

Breakdown by Type of Repairs/Services Performed

Multiple Response
Domestic Vehicle Service
Import Vehicle Service
Import Service Specialist
Radiator & A/C Service
Tires Sales/Wheel Balance
Battery: Sales & Service
Oil/Filter/Lube Service
Engine Repair/Overhaul
Engine Performance/Emission/Tune-Up
Brake Service
Wheel Alignment Service
Exhaust/Muffler/Converter Service
Shocks/Supsension Service
Steering Service
Chassis Electrical Service
Manual Trans/Transaxle Service/Overhaul
Automatic Trans/Transaxle Service/Overhaul
Electronic Diagnostic Service
Other Repairs and/or Services

Breakdown by Mechanics/Technicians at Location

1
2
3
4-7
18-19
20 -49
50 or more

Breakdown by Service Work Bays at Location

1
2
3-5
6-9
10 Or More

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Carissa Simmerman

800-225-4569 ext. 2655 | csimmerman@advanstar.com
24950 Country Club Blvd, Suite 200
North Olmsted, OH 44070
Direct Line: 440-891-2655, Fax: 440-891-2740